Look at it this way. Every BOOK has PAGES. So does FACEBOOK. It has its PAGES and its called FanPage 🙂
Mark Zuckenberg owns FaceBook but you own your FanPages. How cool is that? Well, actually it’s a platform within FaceBook for you to have your own community or businesses set up and take advantage of the Facebook Advertising Platform. So, basically this is where the MONEY is.